Google to buy DoubleClick

April 14th, 2007 by AndyAtHull

….Gahhhhh!

It seems Google are to buy doubleclick for a reported $3.1 billion according to Cnet News.com.

“It has been our vision to make Internet advertising better–less intrusive, more effective and more useful,” Sergey Brin, Google co-founder and president of technology, said in a statement. “Together with DoubleClick, Google will make the Internet more efficient for end users, advertisers and publishers.”

Just think about all the data they have on consumers….Discuss it here.

Comments (1)

  1. kaleidoscope eyes says:

    Hi Andy is Doubleclick one of the adware things you hate ?
    Please excuse im a little confused as to why google would be buying an Adware company ?

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